Logo Design

It’s been said that if your website is the face of your company, then your logo is most certainly the voice. It’s your identity. In those all-important seconds when someone first lands on your website, your logo needs to establish trust and provide enough visual interest to peak the user’s interest.

The logo you create will have as much influence on the perception of your brand as your new website. Studies show visuals are processed 60,000x faster in the brain than text. The goal is a memorable logo that creates loyal customers.

As you begin the logo redesign and rebranding process, it’s also helpful to consider:

• How will the logo be used other than on your website? Will it be used in online banner advertising, social media pages and on T-shirts? How will a horizontal logo for your website translate into other uses? We can create a logo design with slight variations to fit alternate formats.
• That a logo redesign works best in marketing efforts when the typography, imagery and color palettes are carefully coordinated with the overall brand image of the company and its website.
• Logos with a catchy slogan work best. “Just Do It” or “I’m Lovin’ It” are two of the most popular examples.

On this page are some of our logo designs we are most proud of. Our lead graphic designer, Paul Obringer, has been redesigning logos and business’ visual identities for more than 35 years.

To get started with your logo design, contact Estep Media Solutions at 614-315-0761 or feedback@estepmediasolutions.com.

Click here for graphic designer Paul Obringer’s best logo designs